Winner:GOLD - Best Gift Brand (Children)
Who:Blue Francis
What:Brooklyn Collection
Why:
Our Judges loved the sophisticated and special designs for children from Blue Francis. The Brooklyn collection feels timeless but modern, with real child appeal. The panel agreed that these pieces are truly made for gifting, and really liked that they didn’t feel overly adult, but still delicate enough to make any child feel special and grown up. This jewellery is really made to be treasured, while teaching kids the importance of taking care of the things you love.
"I really love these pieces with age appropriate designs, they’re perfect gifts for a special big birthdays and will become something to treasure forever."
Winner:JOINT SILVER - Best Gift Brand (Children)
Who:My Forever Tooth Fairy
What:Gift Set - Girl and Boy Version
Why:
My Forever Tooth Fairy aims to reimagine the tradition of the tooth fairy into something more meaningful, each tooth lost adds a new power to their fairy. Judges felt this was a magical gift for children, each set comes with a beautifully crafted fairy doll, boy or girl, a little velvet pouch for teeth, storybook and a light-up display case designed to be seen, not just tucked away.
"I have a fairy obsessed toddler and my favourite parts of parenting are making milestones feel whimsical - a fatal combination that means I’ve fallen head over heels with this concept. Childhood is so fleeting and so making a hurrah out of those moments as they slip away is so important. My Tooth Fairy totally does that. The kit is so unbelievably intricate and beautifully executed, it’s perfect for your child - no matter how big or small they may be. Whimsy maxing!"
"Very sweet and well designed, a lovely gift!"
Winner:JOINT SILVER - Best Gift Brand (Children)
Who:Cece & Bear
What:Heirloom Christmas Range
Why:
 Finding the perfect stocking at Christmas is a big part of building your family’s traditions, and judges swooned over the stunning Liberty print offerings from Cece & Bear, as well as all the matching decorations available too. The panel loved the buildable collection, you can add as your family grows so everyone can have matching stockings or ornaments on the tree with their initials on, while keeping gifting sustainable with a reusable wrapping alternative.
"Bring on a traditional & heritage style English Christmas! What is more perfectly imperfect than that signature chaotic liberty print in hand sewn designs. Impossibly chic and beautifully sentimental. Time to source one for each family member!"
"Super wholesome and love the craftsmanship of the pieces."
Winner:BRONZE - Best Gift Brand (Children)
Who:Warmies
What:Heatable Soft Toys & Wellness Gifts
Why:
Not just another stuffed animal, Warmies’ heatable toys are designed to comfort children and adults alike, and our panel agreed that they would do just that. With many adorable characters to choose from, there’s a snuggly friend for everyone. Each toy is weighted, warmable in the microwave, and filled with dried french lavender for an extra calming effect. The panel loved that you can also opt to chill the toy instead of warming it for year-round comfort!
"These are the softest on the market."
"Ah I genuinely had one of these at uni! They truly are unparalleled, even as an adult - I found the scent, feel and warmth INCREDIBLY comforting through exam stress, hangovers and more. So much so that I remember trying to find the brand when my daughter was a newborn to safely and gently warm her cot as we got her used to sleeping next to me - it had such a lasting impact on me. I’ll have to order her one for Christmas!"