Winner:GOLD Best Unisex Fashion Collection
Who:The Little Blazer Company®
What:Tweed Blazer Collection
Why:
The rainbow of tweed presented by The Little Blazer Company really drew our judges in and there was a great deal of interest in this brand’s unique offering. The panel felt this was high-quality tailoring at its best and loved the juxtaposition of classic Harris Tweed and a surprise flash of playful embroidery across the back of each blazer. The judges liked the fact that kids could choose from a wide range of motifs, giving them plenty of scope for self-expression and discovering that this collection is crafted from UK-farmed 100% pure new wool, was a big plus for the panel in terms of sustainability.
Smart. Perfect for editorial kids fashion shoots!
Unique and beautiful while being fun and playful. I love the hand drawn embroidery in designs kids will love.
Cutest blazers!
Absolutely adore these blazers.
A long lasting statement piece that can be passed down generations. As easy to wear with a tutu as it is baggy jeans - undoubtedly a hit!
Love this rainbow of Harris Tweed blazers which are incredibly well-made and can be dressed up or down.
Beautifully made, natty blazers that have a fun detail on the back that kids will love. Mini Cher Horowitz would have one in every colour!
Winner:JOINT SILVER Best Unisex Fashion Collection
Who:Charley’s Wild World
What:Wild Tracksuit Collection
Why:
These tracksuits were like catnip to our judges who were constantly holding them up and cooing! The panel loved this soft cotton, high-quality leisure wear for little ones, all covered in fabulous maximalist prints and made under strict eco-friendly practices, giving parents peace of mind that they’re shopping responsibly. A fabulous unisex offering that encourages children to express themselves without conforming to traditional stereotypical norms.
Really love the design. Playful and fun and truly beautiful.
Great quality.
Super cure tracksuits with plenty of personality. Kids will love wearing the unisex animal prints that put the wild into wildlife!
Super comfy, well made tracksuits that animal lovers will adore.
Winner:JOINT SILVER Best Unisex Fashion Collection
Who:Ducky Zebra
What:Gardening Pals & Farmyard Fun Collection
Why:
Bright, beautifully made and appealing to little ones with its cute appliqué designs, this unisex range really impressed our judges with its bigger-picture approach to design, children’s wellbeing and sustainability. Made with GOTS-certified organic cotton throughout and completely free from gender stereotypes, Ducky Zebra’s Gardening Pals & Farmyard Fun collection was highly praised by the JDA panel who felt the fun animal details would excite kids and get them engaged in conversation about animals and nature.
I love all this brands longevity, preloved and rental initiatives.
I particularly like the positioning as to action & energy; friendship & kindness. Certainly unisex inspirations!
Just beautiful! Love that the skirt is lined.
Colourful and fun - exactly how children’s clothes should be - encouraging play and activities. The clothes work hard - they are durable and sustainably made which is a wonderful combination. What a lovely idea to have a hidden feature - the ’power button’ is a great way to spark children’s imagination encouraging play where ever they go!
Bright exciting colours and embroidery that children will love wearing.
Winner:BRONZE Best Unisex Fashion Collection
Who:PICKLE
What:PICKLE A LA PLAGE Collection
Why:
This small brand, based in Kent, was a big hit with our judges who felt it would fill the gap in so many children’s wardrobes for fun, cool and comfy clothes that are perfect for playing in. Our judges loved the array of unique prints on offer and the attention to detail in terms of fit and finish that makes this range for kids feel like it’s a cut above in kids’ casual wear.
Attractive designs/prints.
I think these designs are great for kids!
Super stylish while still being playful and fun. THE softest organic cotton...please can you do an adult range!
Fresh fun prints on super soft cotton. Love the Fab lolly print in particular!
I love the simple cuts and feel-good prints that PICKLE specialise in. A great collection that kids can really play in.
Winner:HIGHLY COMMENDED Best Unisex Fashion Collection
Who: Scandibugs
What:Premium, organic, block colour basics
Why:
This permanent collection of high-quality, organic basics in a rainbow of colours for ages 0-10 really impressed our judges, who felt these pieces would form the building blocks for many a great outfit. Made to play in and built to last, Scandibug’s eco-values and understanding of what kids and parents need, really stood out.
I like this idea. Perfect in its simplicity.
Simple design in fun brights and the permanent collection vs. fashion cycle is a nice innovation
I think this is a key brand for those block colour essentials
Great quality basics that are bold, bright and fun, it's so hard to find good quality ’plain’ items for a child’s wardrobe especially in bright fun colours. These are really well made and soft for delicate skin. Big tick from my family!
