Winner:PLATINUM Best Heritage Children’s Fashion Brand
Who:Rachel Riley
What:Timeless, well-made childrenswear
Why:
Rachel Riley captured the judges attention this year with exquisite attention to detail. With lots of traditional techniques, think hand-embroidery, hand-smocking and iconic prints all tied together to create the most beautiful heirloom pieces for babies and children. The brand has even gained the royal seal of approval; certain little princes and princesses have been spotted wearing them! Our panel loved the mix of perfect party wear and classic pieces with the brand’s signature nostalgic flair, all made to last.
A beautifully and thoughtfully designed collection made to stand the test of time.
I always love dressing my little one in these beautiful prints. They are our favourite go-to for a party.
Beautiful quality and wide range of classical separates.
The place to go for classic designs that melt your heart.
Winner:GOLD Best Heritage Children’s Fashion Brand
Who:The Little White Company
What:Newborn to nursery and beyond.
Why:
The Little White Company was a favourite with the judges this year for the perfect combination of simple beauty and stylish minimalism with a hint of old-world style. Prints and designs created in-house by White Company illustrators brought a lovely personal touch to the collections, from classic stripes to adorable reindeer with pom-pom noses, the panel were endlessly impressed by the quality of the pieces for little wardrobes and beautiful nurseries.
Everything you could need to curate the perfect little wardrobe and a beautiful nursery to match.
One of my first go-to brands for kids, I love the minimalism, presentation and the beautiful soft fabrics.
I’ve been super impressed with The Little White Company’s latest baby & kids collections. Ever stylish, I don’t think a child could look anything but well-dressed wearing it.
You just can’t go wrong with The White Company. The designs are always charming and the quality is superb. I really like the nod to a more bohemian style with quilting and naïve florals this year. Adorable!
