Fashion Awards 2025 / 16 September 2025

Best Children’s Sleepwear Collection (Child) | Junior Design Awards 2025

The Junior Design Award winning children's sleepwear collections are finally revealed

Junior Magazine Fashion Awards 2025 Best Children’s Sleepwear Collection (Child) | Junior Design Awards 2025

Winner: PLATINUM - Best Children’s Sleepwear Collection (Child)

Who:Faune

What:Pearl Haze - vintage inspired children’s nightwear

Why:

Faune was a firm favourite with our judges, who loved everything about this dreamy collection from the flowy sleeves to the timeless silhouettes. The soft cotton is perfect for warm evenings and the delicate lace and embroidered details are just stunning. This nightwear is too pretty to be reserved for bedtime and is made for blissful summer days too!

STUNNING! The billowy sleeves and embroidery make a Faune dress so distinctive! Detail is breathed into every garment Faune makes! From the soft materials chosen to the extra fabric in the sleeves and shapes made to move and dance and dream in!

Bridget Mackinnon, Content Creator @bridget.mackinnon

Well, this collection is just a total dream isn't it?! My daughters wear Faune nightdresses for bed but also during the day. They're too pretty not to be seen with a sandal in summer too.

Charlotte Kewley, Stylist & founder of @thelittlestylist

I am a huge Faune fan both for my daughter and me - especially on holiday. Fave holiday hack for small people is to take them to supper in PJS so these nightgowns are the perfect hybrid for presentable evening wear that they can also roll straight into bed!

Lucy Clayton, Write, Podcast host & Dollshouse Maker @mslucyclayton

We are so proud to have this beautiful British brand in the JDA line-up. The founders Nicola Green and Delia Kenza, put so much passion into creating these exquisite nightdresses with vintage style details that can only be awarded a Platinum prize this year.

Bonita Turner, Editor, Junior

Winner:GOLD - Best Children’s Sleepwear Collection (Child)

Who:Siân Esther

What:Children's Pyjama Collection

Why:

These nostalgic pyjamas sparked joy with our judges, who loved the timeless designs and incredibly soft materials. This collection is a beautiful nod to classic children’s pyjamas, the sweet red gingham print conjured up images of little ones on Christmas morning in their cosy matching sets. The panel also loved thoughtful details  like the luxurious velvet trims and the option for personalisation, which adds an extra-special touch when gifting.

Love the contrast velvet piping! And the green stripes are such a fun, not often seen combo in kidswear. Perfection!

Bridget Mackinnon, Content Creator @bridget.mackinnon

Obsessed with the velvet trim - these are perfect

Lucy Clayton, Write, Podcast host & Dollshouse Maker @mslucyclayton

Beautiful classic pyjamas.

Charlotte Kewley, Stylist & founder of @thelittlestylist

These are so beautiful and of the softest fabric. I love the nostalgic traditional nursery feel of the design - I am a fan of the adult versions they are so great for mum/baby matching.

Sadie Mantovani, Brand Consultant @sadiemantovani

Winner:JOINT SILVER - Best Children’s Sleepwear Collection (Child)

Who:Ducky Zebra

What:Celebration of Reading: Roald Dahl x Ducky Zebra

Why:

In a world so increasingly dominated by screens, what better way to drift off to sleep than with a story? Judges felt that this collaboration perfectly captured the joy of getting swept up by a good book. The whimsical prints of familiar Roald Dahl characters are mixed with the most magical colours on dreamily soft GOTS-certified cotton. Every pair of pyjamas comes with a bookmark, encouraging bedtime reading, which the panel agreed was a really special touch!

 

So fun and I love the emphasis on celebrating reading!

Charlotte Kewley, Stylist & founder of @thelittlestylist

I love this collection, which adds an extra layer of magic to the bedtime routine.

Eleonore Crompton, Deputy Editor, Junior

Encouraging a love of reading is such a great base for a collaboration, and these much-loved Roald Dahl characters bring a magic touch.

Bonita Turner, Editor, Junior

Winner:JOINT SILVER - Best Children’s Sleepwear Collection (Child)

Who:Morning Marvels

What:Debut collection of sensory-friendly clothing

Why:

Morning Marvels caused a stir with their debut collection this year. Their mission is simple, to create clothing that is inclusive for all children, and to make sensory-friendly features the standard for all kids clothing. Our judges loved the ethos of this brand, and felt that the attention to detail is where their passion really shines through. These pieces are tag free, button free, reversible and super soft thanks to the TENCEL Modal. A truly revolutionary collection.

Such a cool new brand. The sensory-friendly design is brilliant. I love the leopard print!

Charlotte Kewley, Stylist & founder of @thelittlestylist

Wave goodbye to itchy tags and fiddly buttons, this collection is here to make getting dressed and undressed as comfortable as possible!

Eleonore Crompton, Deputy Editor, Junior

I am so impressed with this brand that has children with sensory issues at its heart. Comfort is key here but style still triumphs.

Bonita Turner, Editor, Junior

Winner:BRONZE - Best Children’s Sleepwear Collection (Child)

Who:Superlove Merino

What:Organic Cotton Kids Pyjama Collection

Why:

Our judges were super impressed by every detail of these pyjamas from the height-adjustable design made to fit for 2 whole years to the 100% GOTS organic cotton, which was butter soft and perfect for sensitive skin. Superlove Merino are a British brand, and all their sleepwear is made in their solar powered factory, which our panel agreed showed an amazing commitment to their eco-friendly ethos. The unisex prints are charming and joyful, too.

The most beautifully soft pieces.

Charlotte Kewley, Stylist & founder of @thelittlestylist

One of my favourite sleepwear brands. I love the constellation print, which puts the magic into bedtime.