Winner:PLATINUM - Best Game for 3-5 Years
Who:Lovevery
What:The Maths Skill Set
Why:
 Judges were blown away with this hands-on learning program backed by incredible stat-based feedback from real families. The Maths skill set focuses on building children’s confidence in maths by using games that they enjoy, like running a pretend café, stacking and sorting. Introducing maths as a useful and meaningful part of their games makes it feel playful rather than stressful, and the panel could really see how it would keep children engaged and curious rather than feeling frustrated and stuck.
"We were lucky enough to receive the Lovevery Math Skill Set a few months ago, and it's quickly become one of my preschooler's favourite activities. Lovevery has a unique way of making learning feel completely natural, and this set is no exception. Every activity is engaging, beautifully designed, and incredibly well crafted. The concepts are introduced in such a thoughtful, hands-on way that children build confidence without even realising they're learning. It's one of those products where every detail has clearly been considered, and it's hard to imagine how it could be improved. For us, it's been a real game-changer and we try to play everyday. The game's design is just stunning."
Winner:GOLD - Best Game for 3-5 Years
Who:Tonies
What:Tonieplay
Why:
In our increasingly screen-dominated world, Tonieplay was designed to spark imaginative play through audio interaction, using interactive storytelling, problem-solving and more. Judges were impressed with the thoughtful design of the Tonieplay, its tactile controller and responsive light ring cues support fine motor skills and hand-eye coordination while the games themselves are designed to engage listening comprehension and encourage children to remain engaged and follow instructions.
"We've been huge fans of Tonies for a long time, so it was exciting to see the new design. It looks so beautiful while keeping everything we already love about the Toniebox. It's intuitive for children to use, encourages independent listening, and has become a much-loved part of our daily routine. The refreshed design feels modern and thoughtful, making a fantastic product even better."
"I love that Tonieplay can be used in so many different ways. On their own or working together. They can choose what games they want to play. All while being screen-free and encouraging active listening, genius!!"
"Kids will absolutely love being able to pick out their own adventures with their favourite characters like Peppa and Spiderman, there are so many to choose from. Any screen-free fun is a total winner in our home!"
Winner:SILVER - Best Game for 3-5 Years
Who:Jaques of London
What:Wooden Puzzle Game - Bears Dress Up Set
Why:
This sweet bear puzzle game from Jaques of London won the judges’ hearts for its beautiful design, non-toxic, solid-wood construction and endless cute combinations! An open-ended invitation for creativity, kids can create any story they want from the many puzzle pieces to invent different characters for the bears. The panel also loved that the wooden box encourages tidying away as part of the game, teaching children the value of taking care of the things they love.
"A beautifully designed, with charming illustrations and thoughtfully crafted wooden pieces that are easy for little hands to pick up and play with. Each piece feels substantial and well made, giving the set a real sense of quality. I especially like how the mix-and-match design encourages children to experiment, create funny combinations, and tell their own stories."
"This feels so nostalgic! I love the simplicity of this set and how beautiful it is. No screens, no overstimulating noises, just good, pure and simple fun. Exactly how toys should be!"