Toy Awards 2025 / 15 September 2025

Best Gift Brand | Junior Design Awards 2025

These award winning gift brands caught the eye of the esteemed judging panel at this years awards

Junior Magazine Toy Awards 2025 Best Gift Brand  | Junior Design Awards 2025

Winner:PLATINUM - Best Gift Brand

Who:Meminio

What:Memory cases and jewellery boxes

Why:

 Keeping and sharing precious memories of our children as they grow is something our judges all agreed was so important, and Meminio’s beautifully crafted memory cases are the most perfect way to house such priceless keepsakes. These cases were inspired by a vintage suitcase found in co-founder Marie’s grandmother’s home, which she started to store her daughter’s precious keepsakes in, and family remains at the very heart of this brand.

Such a gorgeous keepsake box!

Laura Coleman, Model & Content Creator @misslauracoleman

The most special way to keep precious memories safe for a lifetime!

Bonita Turner, Editor, Junior

This is a forever gift. The craftsmanship is stunning and the design is perfection. Love the contrast lining and all the pockets.

Eleonore Crompton, Deputy Editor

This is beautiful and the perfect product for those of us who like me hoard boxes and boxes full of ‘firsts’ which get forgotten in cardboard boxes that never see the light of day again and which I wish I could display- this is such a clever gift.

Sadie Mantovani, Brand Consultant @sadiemantovani

Winner:GOLD - Best Gift Brand

Who:Cotton Baby

What:Premade gift boxes and keepsake hampers

Why:

Cotton Baby creates gorgeously curated boxes and hampers full of the brand’s own high quality baby clothes and well-chosen nursery accessories and toys inspired by the magic of new beginnings. Our panel loved the soft colours and materials, as well as how contemporary and fresh the pieces felt. These sets would make the perfect gifts for any baby shower.

I think any new parent would love these sets, they’re all picture-perfect and such excellent quality!

Bonita Turner, Editor, Junior

Truly adorable. I love the way the clothes and accessories are all perfectly colour coordinated.

Eleonore Crompton, Deputy Editor, Junior

Beautifully curated! These boxes take the pressure out of finding the perfect gift for a new baby.

Aly Barzu, Content creator & founder, @allmumstalk

Winner:SILVER - Best Gift Brand

Who:The Baby Gifting Company

What:New Baby Pastel Dreams Gift Set

Why:

These carefully curated gift sets impressed our judges with their thoughtful inclusions, stunning gender-neutral palette and personalisation. This set has a little of everything – a luxurious, cloud-soft knitted blanket, sweet wooden toys that introduce children to colours and numbers and a natural wooden rattle. Tactile elements and truly beautiful details are at the centre of this gift set. Our panel agreed that this would make the absolute dream gift for any new baby.

 

Love all the designs and ideas.

Laura Coleman, Model & Content Creator @misslauracoleman

The perfect gift for new parents, this gift set would take centre stage at any baby shower!

Bonita Turner, Editor, Junior

A beautifully curated gift set.

Eleonore Crompton, Deputy Editor, Junior

Winner:BRONZE - Best Gift Brand

Who:My Forever Tooth Fairy

What:My Forever Tooth Fairy Gift Set

Why:

Our judges loved this magical tooth fairy in a box. Created by a mother and daughter duo, this gift set reimagines the story of the tooth fairy, bringing new life to an old tradition. Our panel thought that the light-up display case was a beautiful keepsake, and the doll was meticulously crafted. The panel also thought that the inclusion of a name certificate and illustrated story book were charming ways to make every doll feel special and personal. A great way to make a visit from the tooth fairy feel even more magical and exciting.

Such a lovely idea.

Laura Coleman, Model & Content Creator @misslauracoleman

My daughter would have absolutely loved this! The tooth fairy was a BIG deal in our home - I’m feeling nostalgic!

Bonita Turner, Editor, Junior

What a beautiful reimagining of a tradition as old as time!

Eleonore Crompton, Deputy Editor, Junior

Winner:EDITOR'S CHOICE - Best Gift Brand

Who:Little Starts Gift Cards

What: Gift Cards for baby, toddler and pre-school activities

Why:

Our judges felt that this gift card would make a super thoughtful and truly different gift, offering parents a myriad of baby related activities and experiences to choose from, including music, sensory, dance and swimming classes and lots more. Instead of the usual baby grows, socks and stuffed animals, which are always given in abundance, our panel thought it was such a unique idea to give the priceless gift of making memories and learning new skills. This is not the average second-thought gift card, this is something parents and children can really appreciate.

I love this. A great way to make sure the recipient gets something they can really benefit from, rather than endless baby clothes and soft toys.

Bonita Turner, Editor, Junior

Such a clever approach to gifting. Something that so many new parents would appreciate!

Eleonore Crompton, Deputy Editor, Junior