Winner:JOINT GOLD - Best Travel Product (For Children)
Who:Stokke
What:Stokke JetKids BedBox
Why:
Ingeniously designed, the Stokke JetKids BedBox is part ride-on suitcase, part in-flight bed, and 100% kid-approved! Designed for children aged 2–7, it cleverly transforms ordinary airplane seats into a comfy bed or leg rest in just five easy steps- giving children a cozy space to rest, play and sleep. Its spacious interior holds travel essentials, while smooth-rolling wheels and a handy strap let little ones ride, pull, or be towed through airports like tiny adventurers. Lightweight, stylish, and carry-on approved, the BedBox solves the biggest family travel headaches with it’s stylish design. Fun, functional, and beautifully made, it turns stressful flights into fun experiences with its blend of practicality, creativity and comfort.
What an amazing idea! Game changer
Great design - I love the stickers!
A brilliant invention that makes travelling with kids so much easier. Little ones will love having their own unique space on the plane.
Winner:JOINT GOLD - Best Travel Product (For Children)
Who:Rockit
What:Wooshh by Rockit
Why:
The Wooshh Sound Soother by Rockit may be just 6cm tall, but it’s big on sleep magic. This rechargeable, portable sound machine offers 8 soothing sounds – from calming shushes and gentle water to womb noises, ambient music, a purring cat, and even genuine NASA space sounds – all with 4 volume levels. Our judges agreed that this was a super versatile gadget, the perfect size for slipping into a pocket and super easy to attach to a pram or cot. It can even be clipped to a curtain, or simply stood on a shelf. With a 1-hour nap mode or a 10-hour mode for all night peace, this versatile sleep companion helps babies (and parents) enjoy calmer, more restful sleep, at home or on the go. It’s the perfect travel buddy!
Life changing!
A great concept and sweet design!
A super cute gadget with a whopping ten hours of play time that gives parents peace of mind that they'll always have a soothing companion wherever they go.
Winner:JOINT SILVER - Best Travel Product (For Children)
Who:Scribble Mat
What:The Tinies - pocket sized, reusable, double sided colouring mats
Why:
The Tinies are Scribble Mat’s smallest reusable colouring mats yet! These pocket-sized, double-sided silicone coasters are perfect for keeping kids entertained at the table or on the go. Each features a city icon to colour on one side and a classic game on the reverse: London/Maze, New York/Noughts & Crosses, Sydney/Animal Puzzle, and Tokyo/Dots & Boxes. Our judges all agreed that these mats were compact, portable, easy to share and ideal for screen-free fun on the go. Like all Scribble Mat designs, The Tinies are made from BPA-free, food-grade silicone, with non-toxic erasable pens included. The perfect little activity pouch for calm, creative play anywhere.
Fab idea for long frustrating, fidgety flights.
Great design and perfect size for travelling!
I gave a set of these to my nephews aged 6 & 3 and they kept them entertained for hours at the airport - my sister said that was testament in itself!
Winner:JOINT SILVER - Best Travel Product (For Children)
Who:Car Shades
What:Sun blinds made specifically for cars to cover all rear windows including the back windscreen.
Why:
Car Shades are a brilliant solution for uncomfortable overheated car journeys. Our judges were amazed by the truly bespoke nature of these custom-fit shades, that that are made to work with over 800 UK car models, covering every rear window – even the boot – with a neat, edge-to-edge finish. Unlike suction shades, they won’t budge, even with the windows open, cutting heat and glare by up to 72% while still allowing airflow. The JDA panel could see that these shades would definitely make for cooler cars, happier children, and calmer journeys, whether that be for a quick school run or a sunny road trip.
A summer essential.
Great product, handy for families on the go.
A well thought out design that really will give peace of mind to parents and comfort to little ones when they need protecting from the sun and heat on a car journey.
Winner:BRONZE - Best Travel Product (For Children)
Who:MILK
What:Elmer the Elephant Backpack Collection
Why:
This lovely Backpack Collection is a joyful, planet-conscious range for little adventurers, featuring the now iconic, Elmer the Elephant. Our judges were impressed to hear that these bags are made from recycled PET bottles, and they praised the playful design with clever functionality, including oversized zip pulls for tiny hands, soft plush textures for sensory fun, and adjustable padded straps for all-day comfort. Toddler styles come with detachable reins for safe exploring, while bigger kids’ versions include handy extras like bottle holders and coin purses. One version even comes with its own toy Elmer! Celebrating Elmer’s timeless message of kindness, inclusivity and being yourself, our judges agreed that these backpacks would be hugely popular with kids and their nostalgic parents. A fantastic gift for little ones!
Elmer has always been a family favourite!
I love the design! The backpacks really stand out with their bright colours - lovely!
The design is superb. These backpacks are so thoughtfully made with so many special features that little ones will love. On a practical note, the bright rainbow colours will make these bags very hard to lose and you'll be able to spot your little one a mile off!