When we heard Gold Junior Design Award winning kids’ accessories brand STYCH were hooking up with top children’s fashion photographer Abi Campbell, we knew something special was brewing but we didn’t expect to be quite so blown away by the high energy, colour saturated, juicy fruit explosion that they were cooking up!
To showcase STYCH’s Summer offerings, models were shot under a fluffy summer sky, against backdrops of the brightest orange, blue and pink wearing colour clash clothing and all the clever, covetable sparkle you’d expect from this exciting accessories design house. This latest collection has a gorgeous mini mermaid theme that we know kids will love. STYCH is an acronym for ‘Smile Til Your Cheeks Hurt’ and this shoot has definitely fulfilled the brief. We feel like we’ve been to a face gym, boot camp!
PLUS: Get 15% of your STYCH order with our special code… (see below)
SHOP WITH JUNIOR: Get 15% off your STYCH order by using the following code: JUNIOR15 (valid until AUGUST 2021)
All photographs by Abi Campbell
Styling & AD: Kate Van Der Hage
Hair & make-up: Celia Guiney