Join the Club: 8 of best family members' clubs in London
Private members' kids clubs are popping up in the chicest parts of London and these are the ones you need to know about, because if your names not down...
Traditionally for adults, there’s now a small, but fast-growing number of hip family membership spaces in London where kids are the primary members. Wave goodbye to chilly church halls and overcrowded soft play centres as these family members' clubs have it all! Beautiful, creative and inspiring play spaces for children, organic food, scheduled exercise and mindfulness - but, one thing they all have in common - the surroundings also appeal to grown-ups too.
In London especially, it seems parents (and kids) absolutely love the celebration of family, community and spending quality time together (rather than using as just a babysitting service) that a private members' club experience provides. Plus, you'll never have to look for another destination for your child's birthday party again!
Here our pick of the best family members' clubs in London you'll wish you'd joined already (or, at least put your name down on the waiting list!)...
8 Fabulous Family Members' Clubs in London
FOR THOSE SEEKING WELLNESS: Cloud Twelve, Notting Hill
Describing itself as a “one-of-a-kind wellness and lifestyle club”, Cloud Twelve lies in the heart of Notting Hill. Over three floors you’ll find an interactive play and learn zone for families, on-site spa, salon, nutritionally focused plant-based organic brasserie (open to non-members as well) and a holistic wellness clinic (specialising in everything from ayurvedic massage to cryotherapy).
Member benefits include access to the magical forest-themed play zone, on-site crèche for 0-7 year olds, children’s café and parents lounge. There's also an impressive schedule of kids’ classes such as music, art, cooking, science and nature. But with wellness at the at the centre of their club, lactose and sleep consultants, complimentary medicine and signature classes such as mindfulness are all available (at an additional cost).
- Discover: Cloud Twelve
- Where: 2-5 Colville Mews, London, W11 2DA
- Membership: From £2,000 a year
- Get Social: @cloudtweleveclub
FOR THOSE SEEKING CREATIVITY: Maggie & Rose, Kensington, Chiswick and Islington
Maggie & Rose is a global collection of day nurseries and family members’ clubs that has been bringing families together since it opened in 2007. Maggie & Rose is often dubbed the ‘Soho House’ for minis – and, known as the original family members club. Which aims to provide a beautiful creative space for children in surroundings that appeal to grown-ups too.
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In London, you’ll find three clubs one in Chiswick, one in Kensington and the newest which opened in Islington in early 2020, which is home to a public café for non-members and members. Inside, are treehouse-inspired play areas, cafés providing homemade food, and in Chiswick a roof terrace and brasserie. Each of these clubs also has an Ofsted-registered nursery where they teach a unique curriculum through food, art and imagination. Drawing on the natural curiosity of childhood and the very best of Early Years’ principles.
Maggie & Rose understand the needs of parents and young families and strive to make life a little bit easier in all that they do – including offering online classes, crafts, book recommendations, expert advice and features to parents through a digital hub, Maggie & Rose Life, which launched during the pandemic.
GOOD TO KNOW: It’s possible to sign-up for a summer-only membership if you want to try before you fully commit.
- Discover: Maggie & Rose
- Where: Kensington: 58 Pembroke Road, W8 6NX, Chiswick: 1 Essex Place Square, W4 5UJ and Islington: Islington Square, 126 Upper St, The Angel, N1 1TU
- Membership: From £180 per month (off peak) Also, non-members can sign children up for camps, usually around half term, summer holidays. The next is the Easter camp. Read here for more information.
- Get Social: @maggieandrose
FOR THOSE SEEKING LUXE LEISURE: Harbour Club, Chelsea, Kensington and Notting Hill
If your family is more on the active side then you want to bypass those communal swimming pools and overgrown tennis courts and hit up the Harbour Club. Touted as London's premier health and fitness clubs they sure don't cut any corners when it comes to families. With three locations across London at each club you'll find state-of-the-art gyms, tennis courts & swimming pools in what looks and feels like a luxury boutique members’ club. With an action-packed activities programme, Harbour Club Kids, Holiday Club, All Stars Swimming and Tennis programmes and classes from dance, art, karate and kids yoga, there really is something to suit every member of the family.
You won't be short of family fun, staying active and spending quality time together as there is also a brilliant soft play area, restaurant (with kids menus), family events and little members (five or under) can have two hours in the crèche every day for free and if that isn't enough you can make your own pizzas together in the Club Room.
GOOD TO KNOW: A selection of the kids swimming classes are run by specialist Swim England coaches.
- Discover: Harbour Club
- Where: Kensington: Point West, 116 Cromwell Road, SW7 4XR , Chelsea: Watermeadow Lane SW6 2RW and Notting Hill: 1 Alfred Road, W2 5EY
- Membership: POA, Click here for information
- Get Social: @theharbourclub
FOR THOSE SEEKING A RELAXED VIBE: 3 House Club, St. John's Wood
A more relaxed kind of family members club that offers various membership options, as well a non-membership and drop-in rates for those spur of the moment ways to fill an afternoon. For kids aged 0-8 years, 3 House Club hosts up to 30 classes per week, covering everything from dance classes for mums to Mini Mozart for kids. There's also ballet, crafts, storytelling, yoga, healthy cooking and rhyme time. And, for older kids there is science, chess club, art history and even Hindi language classes.
The space also has weekly coffee mornings for local mums and dads, with prenatal events and postnatal dance classes too. All helping to create a new-parent community on your doorstep; if you're in the neighbourhood, the unlimited one-week class pass for £45 is a great way to get a feel before joining.
- Discover: 3 House Club
- Where: 3 House Club, Bridgeman Street, NW8 7AL
- Membership: From £110 a month (for up t0 11 classes) and £280 per month for unlimited access.
- Get Social: @3houseclub_london
FOR THOSE SEEKING CITY-LIFE ESCAPE: Purple Dragon, Chelsea
Sharai Meyers founded Purple Dragon in 2008. And, it's where all London's hippest mums (Victoria Beckham is a member, and back in Harper's toddler days, used to love potato printing with her) head to escape the stresses of urban living. Based around Montessori principles, the freedom children feel at Purple Dragon is what makes this one off the most relaxed members clubs in London.
There are numerous activities on offer – sensory light rooms, art studio, kitchen, play-house, life-sized doll house, soft play, music room and ball pits. There’s also an indoor pool. Dedicated staff or 'play buddies' are on hand to help children get the most out of the areas and activities which include ballet, cookery and yoga, meaning that parents can relax in the café. And, since adult spaces - to work, to relax, to have a coffee - are integrated alongside its all very chilled yet, totally practical.
- Discover: Purple Dragon
- Where: Bramah House, 30 Gatliff Road, SW1W 8DP
- Membership: POA, Click here for information
- Get Social: @purpledragonplay
FOR THOSE SEEKING COMMUNITY: N. Nursery & Family Club, London Fields
The all-in-one club that offers London families not just a family club, but an outstanding weekday nursery and childcare option within its six London nurseries settings across London. The Family Club comes into it own at the weekend when it welcomes parents and siblings inside for a curated events programme. The modern space, huge rooftop garden with water features and a nautical themed playground offers a packed schedule of fun activities including yoga, Spanish, science and arts and crafts, baking club circus classes, and magic shows.
- Discover: n.family club
- Where: 47-49 Charlotte Road, EC2A 3QT
- Membership: Membership is free to nursery families (Nursery fees start at £80 a day)
- Get Social: @nfamilyclub
FOR THOSE SEEKING FLEXIBILITY: Cupcake Family Club, Parsons Green
More like a second home than a members club, Cupcake Family Cafe offers all the ingredients to ensure a perfect membership package to suit every family from prenatal classes to babies and children aged 0-5 years. Along with its sister brand, Slice Urban Fitness they offer the perfect combination of activities for children including cooking classes, ballet, yoga, drama and art classes AND adult fitness classes, postnatal classes and new mum workouts with an on-site creche, members' lounge access and a soft play area.
- Discover: Cupcake Family Club
- Where: 11 Heathmans Road, Parsons Green, SW6 4TJ
- Membership: From £129 per month (+ a one-off £99 joining fee)
- Get Social: @cupcakefamilyclub
>> Outside of London? - or, on a trip, holiday or visiting family in the UK
FOR THOSE SEEKING SOMETHING OUTSIDE THE CITY: The Little Gym, nationwide
Whilst not a members’ club in the traditional sense, The Little Gym is a UK-wide network of purpose-built gymnastics centres. Each is passionate about providing an all-round education for kids from four months to 12 years. What this means is that as well as learning gymnastic skills, experienced teachers provide a curriculum based on forty years of teaching across the world. So, children don’t simply learn how to flip, tumble and complete routines, they also fine tune their motor skills, social skills and senses.
The Little Gym is also one of the few sports clubs around which is non-competitive (shock, horror!) The strong belief here is that children will become confident, resilient and successful little people thanks to a more nurturing and personal approach for each child. And they have the backing of professional occupational therapists who can’t speak highly enough about what children, and their parents, learn about themselves at The Little Gym.
Each UK Gym is a franchise, so the classes available may differ slightly, but in the main, they start for babies at four months (Bugs) running up to twelve-year-olds (Flips, Hotshots, Twisters and Choppers). Many of the Gyms have added member benefits such as free practice time, free Tumble & Tea for under-threes, as well as discounts for birthdays and holiday camps. It’s also a great way to meet other parents over a coffee.
- Discover: The Little Gym
- Where: There is 12 sites across the UK, head to website to find your nearest
- Membership: You need to be a member to enjoy all the classes on offer (classes start at £14) BUT, during the holidays, themed camps are open to all, and you can host a party at The Little Gym as a non-member. see individual classes for monthly fees and offers.
- Get Social: @thelittlegymuk
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(With special thanks to Victoria Evans at City Kids Magazine for additional content)