Best Unisex Fashion Collection | Junior Design Awards 2021
Unisex fashion for children has come so far... children can dress both freely and confidently with these award winning brands
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WINNER OF BEST UNISEX FASHION COLLECTION: GOLD
WHO: Raising Ravers
WHAT: The Rave New World Collection
WHY: Sometimes a brand instantly stands out from the crowd and we just know it’s going to cause a stir. Case in point: Raising Ravers. From the moment we opened their neon yellow wrapped box full of paper confetti and the most amazing selection of mini rave wear, we were in love. These screamingly cool clothes are an homage to rave culture and festivals, but don’t for a minute envisage hand knitted rainbow jumpers and floral head dresses, these are proper, get up on a podium and shake your booty clothes that are pure essence of FUN. Our judges were completely smitten with the fantastic array of textures and colours, the low slung trousers in cosmic prints and a fluoro fun fur bomber jacket made from dead stock fabric. But it was the thoughtful and personality filled detailing on these clothes that really grabbed our judges. The labels inside that say “If lost at the rave please return to…” and the addition of straps inside jackets to keep them securely on shoulders, really showed the love and care that has gone into this brand. Unisex fashion at it’s brightest and best.
WHERE: Raising Ravers
WINNER OF BEST UNISEX FASHION COLLECTION: SILVER
WHO: Slugs & Snails
WHAT: Slugs & Snails Capsule Collection of Eco friendly basics
WHY: This bright and bold unisex collection really appealed to our judges who thought the quality was fantastic and that these retro inspired patterned leggings, tights and bright waffle weave basics would make dressing children fun, easy and very cosy. Ethically produced with the highest quality GOTS certified organic cotton, these clothes not only look good but are considerate to the environment too. The panel loved the way tights have been democratized by Slugs & Snails, turning them into a fun staple for all children who want the flexibility and comfort of these easy to wear layers.
WHERE: Slugs & Snails
WINNER OF BEST UNISEX FASHION COLLECTION: JOINT BRONZE
WHO: The QT
WHAT: A unisex organic cotton clothing collection
WHY: The fantastic quality of this collection was commented on time and time again. These softer than soft, jersey pieces are so well thought out in terms of being stylish, practical pieces for children to move and play in. With reinforced knees on trousers and high quality cuffs, pockets and waistbands, the attention to detail is excellent and these pieces will definitely be handed down through family and friends. Painterly animal prints on t-shirts provide contrast to the sporty vibe, but it was the plain basics with striped contrast linings and easy, on trend slouchy cuts that really stole the show and our panel felt this was a brand that both parents and children would love. The JDA team also thought The QT’s strong ethical values and support of The World Wild Life fund were wonderful to see.
WHERE: The QT
WINNER OF BEST UNISEX FASHION COLLECTION: JOINT BRONZE
WHO: Fauna Kids
WHAT: Fauna Kids Organic Cotton Kids Co-ords
WHY: This gorgeous animal printed loungewear collection was a big hit with our judges who loved the hand drawn illustrations rendered in hand pulled screen prints. The fresh linear quality of the illustrations and the gorgeous colour palette combined with the soft, high quality organic cotton pieces, made this a brand that the panel felt kids would love to wear and adults would be excited to dress them in. The JDA team also felt this collection cleverly tuned in to the growing demand for relaxed, easy pieces without compromising on style. A fantastic unisex collection that shines a wonderful light on exciting characters from the animal kingdom.
WHERE: Fauna Kids