WINNER: GOLD FOR BEST CHILDREN’S ACTIVEWEAR BRAND (ACCESSORIES)
WHAT: A new brand of urban, outdoor children’s clothing hailing from Manchester including Grass & Air wellies that feature unique colour-change technology. Available in infant sizes 4-12 and Junior sizes from 1-3.
WHY: These cute and stylish wellies featuring a subtle rain cloud motif were hugely popular with mini judges and maxi judges alike who loved the soft fleecy lining and exciting colour transformation technology which turns the rain clouds multi coloured on contact with water. Magic! Our panel also loved the thoughtful touch of adding a cloud motif split in two on the insoles which help children to put their boots on the right feet when they join the pictures together to create the whole cloud. Acclaimed Textile designer and Junior Design Awards 2018 judge Donna Wilson summed up the general response: “I love the branding and I think this product feels really fresh and current and I love the prints as well as the fluffy warm lining. I’d buy this!” Sold!
WHERE: Grass and Air
WINNER: SILVER FOR BEST CHILDREN’S ACTIVEWEAR BRAND (ACCESSORIES)
WHAT: A range of highly technical, handcrafted rubber wellies that look good and promise to keep feet completely dry.
WHY: The names of the Muddy Puddles wellies get our vote alone! Puddle Stompers and Puddleflex wellies are designed to keep the elements out and have to fulfil a list of strict principals including exceptional quality, technical superiority and unisex appeal. Our judges were impressed.“Really love the cosy wellies with the fur round the top. Love the simplicity of the design and its practicality.” said Textile designer and Junior Design Awards 2018 judge Donna Wilson while Gabrielle Spang founder of ScandiMini said“The insulated puddleflex wellies look great – would love to try.”
WHERE: Muddy Puddles
WINNER: BRONZE FOR BEST CHILDREN’S ACTIVEWEAR BRAND (ACCESSORIES)
WHAT: A high performance, streamlined trainer for cruising toddlers to schoolers designed with resilience, comfort, style and ease of dressing in mind.
WHY: The Junior Design judging panel were very excited by these futuristic looking trainers that are both lightweight and durable helping kids spring into action. The Merino/cotton lining and performance driven sole were just a couple of the features that had our judges furiously scribbling notes of approval. “Very impressed from a design and innovation perspective. Also, think they would be very practical.” said Holly Anna Scarsella, founder of Pampelone clothing and JDA18 Judge.