New In: Strawberries & Cream SS21 Kids Collection

At a time when we truly need some magic and sparkle, new partywear brand Strawberries & Cream have stepped up to the iced fancy plate with their debut SS21 collection.

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“Magical Clothes for little people”, is how Strawberries & Cream describe themselves and browsing through their Spring/Summer 21 collection we have to agree. Even their name was chosen for its magical properties – after all, what conjures up the joy of childhood more than a bowl of strawberries and cream on a Summer’s day?

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Classic silhouettes, pastel needlecords, hand smocking, gorgeous ruffled collars, gossamer star strewn fabrics and plenty of sequins are all on the roll-call of stunning details that make this luxury British baby and girlswear label really own its twirl space.

With a background in art and photography, founder and designer Ingrid Lewis has designed for big brands like Zara and River Island and while her understanding of mass appeal puts her in good stead, her own brand takes this insight to another level, with a heavy dose of classic, vintage inspired design and an impressively high quality, luxury finish. That her love of children’s fashion design was inspired by her grandmother who made clothes for all of her nine children and then her grandchildren, makes a great deal of sense. These are heirloom pieces that will definitely inspire excitement, create memories, be passed down to gleeful friends and siblings and bring the magic to getting dressed.

Strawberries and cream
Photography: Ulla Nyeman
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Photography: Ulla Nyeman
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Photography: Ulla Nyeman

Strawberries and Cream is a British luxury baby and girls fashion brand from 3-6m to 6 years. Prices start from £45.

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>> SHOP THE COLLECTION HERE