Share a Million Stories with World Book Day

World Book Day 2020 is on March 5th and this year the charity has launched its most ambitious campaign to date...

Share a Million Stories with World Book Day

Get ready to celebrate World Book Day 2020 (Thursday 5 March) with SHARE A MILLION STORIES. World Book Day is the registered charity behind the biggest celebration of children’s books marked in over 100 countries around the globe. This annual event is dedicated to celebrating the benefits of reading for pleasure for everyone, everywhere – promoting the magic of books, the power of imagination and the importance of sharing stories. For 2020 they are calling on the nation to get involved in an unprecedented mass super-share: SHARE A MILLION STORIES

Share a Million Stories with World Book Day
Illustration: World Book Day illustrator Rob Biddulph


Building on the phenomenal success of the World Book Day Share a Story campaign, this mass- participation initiative aims to start a Reading Revolution by kick-starting new reading behaviours in families throughout World Book Day month (27 February – 29 March) and beyond.

Who can take part?

Anyone can participate in the campaign: families, schools, bookshops and libraries, nurseries, etc. Register here >>  to find out everything you need to know including guidelines, FAQs, story-sharing tips and information on what counts as a story share.

What is a Story Share?

Sharing a story is being read to or reading with an adult, sibling, friend (or even a pet), anyone! All reading (for a minimum of ten minutes) counts as a story share, from picture books to audiobooks to comics and graphic novels. This can take place at any time throughout the day, from breakfast until bedtime – at the breakfast table, on the bus, in the bath, or in bed. A story share is reading with children for at least 10 minutes, and if you have a group of 10, 20 or 100 children, that’s 10, 20 or 100 story shares to add to the nationwide total.

When can we Start Sharing?

On your bookmarks, get set . . . and share from Thursday 27 February. You can log your story shares on the World Book Day website and the Share-o-meter (see info below) will update to show the live total shares.

Can we see our progress?

Yes, the national total of stories shared will be visualised on the World Book Day Share-o-meter, designed by official World Book Day illustrator Rob Biddulph.

Share a Million Stories with World Book Day
Illustration: World Book Day illustrator Rob Biddulph

Reading means Prizes…

Each week, from 27 February – 29 March, families, classrooms, nurseries, libraries and bookshops who are sharing stories and logging them on the World Book Day website, could win a host of amazing prizes, including £1,000 worth of books, £100 of National Book Tokens or an exclusive signed Rob Biddulph print.

Don’t forget…

To join the conversation @WorldBookDayUK #WorldBookDay #ShareAStory

READ MORE >> Check out our Top 100 Books for some World Book Day reading inspiration


WATCH this short video featuring a number of top authors and illustrators supporting World Book Day’s Share a Million Stories campaign:


ABOUT WORLD BOOK DAY: WBD is sponsored by National Book Tokens and supported generously each year by the publishing industry, book trade, authors and illustrators. Every year, with a host of publishers and booksellers, World Book Day curates a list of bespoke £1 books for children and young people across the UK and Ireland. World Book Day’s mission is to encourage children and young people to explore the pleasures of books and reading by providing them with the opportunity to have a book of their own.