Presenting Selfridges: Winner of Best Childrenswear Department 2012
The luxurious department store is the runaway winner of our Children's Department Store category, in the Junior Design Awards 2012
Having already beaten off stiff competition to be crowned Best Department Store in the World, Selfridges has gone one better to scoop our coveted design award for Best Childrenswear Department. Its success is due to its unrivalled edit of designer labels, including Gucci, Ralph Lauren and the world's largest Burberry concession, as well as a superior programme of events, including pop-up-shops, exclusive fashion collaborations and celebrity storytelling.
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