Danish childrenswear, Name It, is celebrating 25 years of designing fashion for children aged newborn to 12 years. With an array of styles, from basic denim to on-trend trousers with braces and tulle tutus, there is something to suit every taste. We love the printed leggings and ...

It was best foot forward at the spring summer event for Clarks. Set out on a table laden with heavenly sweet treats, we perused the cute selection of Mary Jane shoes and metallic coloured sandals for girls and brogue trainers and hi-tops for boys

Did you know... Aravore won Best Eco Fashion in our 2011 Design AwardsAre you a fan of our official Junior Facebook page yet? An easy way to receive fashion news updates, previews and alerts to new web posts

Bright stripes, blue and red gingham and pretty floral prints - it was a day out at the beach at Petit Bateau for SS12.Are you a fan of our official Junior Facebook page yet? An easy way to receive fashion news updates, previews and alerts to new web posts

Battleships versus dinosaur pyjamas, and matching skirts for daughters and mums; Cath Kidston delivered another cheerful parade of printed delights. Also, continuing the popular Anglo theme, we were saluted by rows upon rows of soldiers which graced shirts, jumpers and suitcases.

At Fred Perry we were presented with a small but perfectly formed boys collection, with bright colours a-plenty. There was of course the classic Harrison jacket, with beautiful tartan lining. Variations from the classic Fred Perry polo shirt included white polka-dots, tie-dye and...

Travelling the world was the theme of the day, and our destination was Mini Boden for a preview of its childrenswear SS12 fashions. Fresh and pretty prints for the girls and humourous, fun designs for the boys ruled. We loved the high-top, star print trainers in a variety of colo...

Graphic T-shirts, blue and orange tops and bottoms and those classic deck shoes, which continue the traditional Land's End nautical vibe. The navy skirt with the stripe detail hem will be a big hit for spring whilst the cap sleeve dress with short puff sleeve is versatile, wearab...

Life was indeed a beach at the Little Joule summer press day, with lots of exciting new lines including pretty nursery accessories and cool graphic swimwear. Boys will love the shark print wellington boots and girls will fall head over heels

Oh Baby were going for gold with their collection of novelty Olympic Games inspired garments. If you aren't keen on your child being kitted out in the full-on Union Jack romper suit, you could always opt for a little hat complete with the signature Olypmic gold laurel wreath! Oth...