Carefully treading the line between fashion forward designs and wearability, Next boyswear aims to deliver on-trend styling together with quality, age-appropriateness and value. For 2012 the Tree House range takes int's inspiration from the great outdoors with stack-em-up layered...

Durable, comfortable and full of fun boyswear at George is firmly focused on quality, style and excellent value. A sense of childish adventure runs throughout the collection with bold stripes, retro checks, playful motifs and sporty polos in juicy bright shades. George at Asda Bo...

Boyswear at Debenhams offers a vast choice of styles and brands from the in-house Bluezoo to exclusive designer collaborations including Baker by Ted Baker and formal three-piece suiting from Rocha. John Rocha.Find out... how Debenhams fared in the Girls' category and check out o...

Inspired by childhood days out, summer holidays and rainy day games, the Laura Ashley girlswear collection is a bouquet of floral blooms on a vibrant, painterly palette. Lovingly designed by the brand's in-house team and crafted from soft cotton twills, light gauge wools and play...

Always quick to react to current trends, George make a new girlswear drop every six weeks, keeping the product lines fresh and contemporary. For Spring/Summer 2012 expect colour-pop jeans in bold primary hues, lace detailing and plenty of Great British red, white and blue. George...

Prioritising, style, comfort, value and fun, Name It provide great value bold basics as well as graphic print tees and pretty party pieces like this Hella Mini Capsi Dress (above). Made from soft and comfortable cotton, this lilac lovely has sweet eyelet embroidery, and a delighf...

Rain, rain go away! Or not, as those who own a piece of Hatley's inspired rainwear collection may attest.  Priding itself on superb design and superior quality, Hatley create multiseasonal raincoats with a soft terry lining and a range of funky styles. As well as their signature ...

This innovative Swedish childrenswear brand has a unique way of selling to it's growing fan base - a network of personal shoppers who sell directly to customers or throw fun shopping parties. The Spring/Summer 2012 collection is inspired by retro circus themes in the label's sign...

Boutique Italian label, La Stupenderia offers chic, painstakingly detailed girlswear that has more than a hint of stealth-wealth about it. The luxurious colour palette of cream, camel and chocolate runs throughout the collection with sumptuous, carefully selected fabrics and flas...

Inspired by warm sunshine beaches and laid back surf and skater culture, Dandy Star's Spring/Summer 2012 collection is bursting with colour, humour and rock and roll sensibilities. All of the designs are hand drawn and brought to fruition in-house with particular attention to qua...