Style, safety and ease of use are what encapsulates the BabyBjörn philosophy. It has certainly held the company in good stead, as this year it celebrates its 50th anniversary. Best known for its baby carrier, which revolutionised the way parents

Inviting your baby to dine for the first time is a big milestone in your lives, and it makes sense that you’ll be keen to do it – like everything else in your life – with style. Our collection of seven finalists demonstrates the calibre and variety

. Judges’ comment“Bugaboo have done it again with a truly innovative and revolutionary buggy with real style. And they know we love to shop, too!”Read our interview with Bugaboo Donkey creator Aeronout Dijkstra-Hellinga.

Silver Cross Surf £500   The epitome of contemporary style and functionality, the Surf  has a unique baby nest to make it suitable from birth. Ultra compact – it fits into a classic Mini –  and lightweight, you can also mix and match in different

-conscious parents who refuse to compromise on style, but for whom safety and sustainability are also paramount.“Style, safety and sustainability are the three core elements to our design philosophy – the Bloom design DNA, if you like,” says Simon May, who

Phil & Teds Vibe £560   Combining the sturdiness for all terrains, this buggy – one of the fleet of original, authentic inline buggies from Phil & Teds – is also sleek and nifty enough to satisfy style-conscious urbanites, too. Judges’ comment

Bloom Alma Papa Crib £490   Designed by a group of four design-savvy fathers, Alma Papa’s pièce de résistance is its ability to fold neatly into a super-compact size, but with no compromise on style. With clean and contemporary lines, it has two

.Judges’ comment“This cot has real grandeur and majestic style at a brilliant price. It has the look of a hand-me-down family heirloom.”

neat, compact design of this high chair is a real feat of engineering. Clever solution-solving without compromising on the style and look makes it ingenious.”

Understated is the signature style of this beautiful Dutch-designed pushchair that combines subtlety with class. It is also eminently practical. Of particular appeal is the fully extendable handlebar, adjustable seat and its neat, compact size when