This innovative Swedish childrenswear brand has a unique way of selling to it's growing fan base - a network of personal shoppers who sell directly to customers or throw fun shopping parties. The Spring/Summer 2012 collection is inspired by retro circus themes in the label's sign...

colour schemes are given the girly treatment with tiered ruffles in summery cream cotton. Instantly recognisable, this is a collection with real personality and flair. Read more... Shortlisted Best Emerging Talent 2012 - PynkissShortlisted Girls' Designer

For almost a decade this unique childrenswear brand has been offering nicely contradictory collections for girls with attitude and their own unique sense of style. Spring/Summer 2012 sees the German brand Roma e Toska blending soft neutral knits with punky flouro skirts and bold ...

...Shortlisted Designer Of The Year 2012 - Ermanno Scervino

The Kite Kids SS12 collection showcases its design, quality and ethical sourcing. The designs have been created to make children smile, offering a mix of contemporary styles and classics, stunning colours and thoughtful details in every garment

. The ilovegorgeous SS12 collection successfully juxtaposes Miami sunsets with British summertime floral prints.Always looking to expand the range into new areas, Lucy and Sophie have designed a capsule beachwear offering (including cute bikinis, cover-ups and bags

film, taken at the Mini A Ture SS12 photo shoot

Pale Cloud designs and produces luxurious, fashion-forward clothes for girls aged from two to twelve years. In the SS12 collection, you'll see some wonderful examples of innovation, such as the Frida Dress - combining fine sheep leather trimming