Brooks Brothers is something of a retail institution in America, showcasing tailored and casual looks. On April 7, 1818, at the age of 45, Henry Sands Brooks opened H & DH Brooks & Co on the cobblestone streets of New York City. His guiding principle: “To make and deal only in me...

Whilst wondering around Florence we spotted the Geox shop and noticed they are launching childrenswear for Autumn/Winter '11.

French Connection has launched its most exciting childrenswear collection yet, blending hot trends with timeless pieces – like this safari suit with a preppy edge. Striped cardigan £19, cotton blazer £70 and cotton shorts £33, all by French

The very stylish French boutique Little Fashion Gallery have launched their own limited edition range, featuring scented candles, quirky illustrated badges, a collection of arty fabric bags and our favourite being the Gothic City wallpaper... all

. The new range will launch for Spring/Summer 2011 and will debut at the forthcoming 71st edition of Pitti Bimbo in Florence, on June 24–26 2010. Of course Junior will be there to give you an exclusive preview, so watch this space!

of the featured clothing. Already on our wish list of must-haves is this dashing leather bomber jacket, the rather cool aviator shades and this beautiful trench coat. Recently launched at this summer's Pitti Bimbo is Florence, Gucci's children's collection

ASOS has announced it is to drop their kidswear department. The online boutique launched their childrenswear on site in 2008 and brought in brands such as Joules and D&G Junior to sell alongside their own Little ASOS brand, with clothing, shoes

, distressing.Most notable was the brand’s escape from the skinny jean, favouring a looser cut. But one has to ask, was a show really necessary? Levi’s is great at marketing, their campaigns are legendary, launching pop tartlets to number-one glory and seducing

on the matter and unable to comment on the headlines in the press. But if readers want to get a peek at what the two twins will be wearing than read our exclusive Gucci Kids Preview, with highlights from the Gucci launch in Florence, Italy. And no

La Stupenderia the Italian childrenswear label, launched their flagship London store last year  – on the rather swish Motcomb Street in Knightsbridge. The store boasts the entire La Stupenderia range, including girlswear and boyswear, the babywear