Some of the world’s most iconic designer furniture is distinctly cool comfort for today’s children. So how has this modern design evolution come about?
“Parents want to maintain their own sense of style,” says Jason Lewis, one of the four fathers who started the children’s furnishings company Bloom in 2006. “Whereas parents used to compromise and have something they didn’t really like for their baby, now they know they don’t have to.” Lewis also sees a shift at work between different generations and feels that, even with the recent economic downturn, the trend toward better design will continue. He also feels the industry still needs to adapt to keep up. “In the past,” he says, “there were four or five main manufacturers who basically looked at every new product that appeared and tried to create a slightly different version of it. That is changing and needs to change more. Even though there is some nervousness among retailers about the current economy, the core demand is still there from consumers for better products.”
While some people might question whether having good design in their child’s room is more important for the parents than for the children, Paola Antonelli, Curator of Architecture and Design for the Museum of Modern Art in New York is convinced otherwise. “Children are amazing design critics,” she maintains. “I have seen them in action many times and it can be humbling for professionals like me. There is no need to give them ribbons and sparkles and princesses. They will appreciate good work.”
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