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Elfie's World

Introducing new childrenswear label on the block, Elfie

Posted: 11 January 2012
by Catherine Hudson

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The Junior fashion team love Elfie; a childrenswear label set up by mother of two Victoria to give her traditional Spanish smock dresses a funky London edge. Named after her daughter, the label offers a cute, traditional collection for boys and girls. We also love the Elfie’s World blog, which features Elfie herself modelling outfits deemed ‘too cool for school’.


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elfie. fashion, childrenswear, baby, boy, girl, shopping, new, label, clothing
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