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Backstage at Fendi's Spring/Summer 2011 show at Pitti Bimbo

They might be all sweetness and light on the catwalk, but what goes on behind the scenes? Read our exclusive report

Posted: 26 June 2010
by Photography & Words Linda Mclean

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When you pop backstage at Pitti Bimbo to one of the top fashion shows, you don't really expect to be greeted by a bundle of Italian boys mock fighting and racing around but that is what I discovered behind the scenes at Fendi's new launch for Spring/Summer 2011. It turns out that it was a great idea to allow the children to let off steam while the girls were rehearsing as they soon quitened down for a storytime circle just before the show kicked off. A quick touch up for hair and make up, a quick change of outfit and a long wait in line later and the show is ready to begin...

Read the Fendi catwalk report here 


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