Alex and Alexa launch own label

Online shopping emporium and stockist of gorgeous designer childrenswear, Alex and Alexa has launched its first in-house label, Kickle. An eclectic mix of places and colours were the inspiration behind the dresses in the debut collection. Sweet Treat Smocks evoke colourful jars of sweets in a Victorian confectionary shop whilst the St Barts and the Mustique maxi dresses are the perfect frocks for a summer getaway. Boys are also well catered for by Kickle. There are a range of fun graphic T-shirts for them to choose from which feature cheeky characters such as Mr Pink the flamingo.     

Are you a fan of our official Junior Facebook page yet? An easy way to receive fashion news updates, previews and alerts to new web posts