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Nutmeg at Morrisons: Best Baby High Street Fashion Brand, Junior Design Awards 2014 HIGHLY COMMENDED

What the brand says, what the judges thought and where to buy...




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They Say:

"Nutmeg is predominantly a kidswear brand focused on fresh ideas, thoughtful details, great quality and at a cost to suit everyone's pocket.

We believe kids should stay as kids for as long as possible. Our designs are simple, fun and colourful. We believe that our product breezes through the rough and tumble of everyday life and is tough enough to pass down to family or onto friends.

- We are fledglings in the supermarket world

- Nutmeg is clothing designed for life, we design everything in house and it's made to last

- We believe in dressing children as children and not as young adults

- We don't compromise on either design or quality

Judges Comments:

"The price points of the Nutmeg babywear are amazingly low, but the small cost is in no way reflected in the quality of the design or the materials, which are both brilliant. Nutmeg is still a relatively new player in the childrenswear market but we knew from day one that this would be one to watch and the designs are increasingly exciting, yet wearable, for both boys and girls."

Where to Buy:

www.morrisons.com

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