Mothercare: Best Baby High Street Fashion Brand, Junior Design Awards 2014 HIGHLY COMMENDED
What the brand says, what the judges thought and where to buy...
"Mothercare believes the difference is in the detail and that’s why we invest in creating each product with care. We use our fifty years of specialist insight to select a wide range of products that have a compelling mix of strong design and exceptional quality - all at great value for money. For baby fashion Mothercare goes the extra mile using, 100% cotton, enclosed toe safe feet, nickel free poppers and full popper opening for easy dressing, integral scratch mitts up to 6 months and slip resistance soles from 9 months
- Mothercare baby fashion ranges all the way from premature up to 18months , offering quality fabrics and constructions and trend-led designs at price points to match each of our customer’s budgets. Collections range from uber value printed tees at £2.50 to collections featuring more elaborate techniques and details for around £10 and our in-house designer collection with Myleene Klass and Jools Oliver."
"Cute, cosy baby fashion with the added 'awww' factor. Parents can shop safe in the knowledge that at Mothercare they will be buying a good quality product and now, with an influx of some new designers, some trend led pieces for winter, too."
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